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Earth observation’s adoption gap is a supply design problem

Written by  Eric von Eckartsberg Wednesday, 28 January 2026 13:00
Artist’s rendering of EarthDaily’s first satellite, currently in orbit. Credit: EarthDaily

For more than a decade, the Earth observation industry has insisted that commercial adoption is just around the corner. Yet adoption outside defense remains limited, uneven, and difficult to sustain. The question is no longer whether EO is valuable, but whether the industry is delivering it in a form commercial users can actually use. The […]

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